The Bugaboo Group — home to the amazing brands Bugaboo, Joolz, and Artipoppe — is known for its open, collaborative culture and people-first mindset, where creativity and new ideas truly thrive. With a heritage of pioneering premium, durable parenting products and a deep commitment to sustainability, it’s an inspiring place to make a meaningful impact.

We also believe success must go hand in hand with responsibility. Sustainability is part of our core mission. That’s why we’ve pledged to achieve net zero CO2 emissions by 2035, and our B Corp Certification™ reflects our commitment to accountability, transparency, and creating products with a smaller environmental impact. For our people, we’re fostering a culture where diversity thrives, and everyone can be themself, feels heard, valued, and included.

Passionate about unlocking potential, we’re driven to reimagine and reshape our industry time and time again. Together, we’re committed to building a better future—are you ready to join us on this journey?

The Digital UX/UI Designer plays a critical role in delivering exceptional digital experiences that enhance user satisfaction and drive business goals. This position is responsible for designing intuitive, visually appealing interfaces while ensuring seamless functionality across digital touchpoints. By aligning user needs with business objectives, the role contributes to creating a superior digital customer experience that strengthens the brand’s market presence. The designer will work closely with the Head of CX development, Product Owners and CRO team to implement new features informed by user research and A/B test results.

Key responsibilities

• Accountable for designing user flows, wireframes, and prototypes that effectively balance customer needs with business objectives.

• Responsible for conducting user research and usability testing to inform design decisions.

• Accountable for delivering high-quality UI designs aligned with brand guidelines.

• Responsible for designing scalable and responsive interfaces across web and mobile platforms.

• Supporting cross-functional teams, including PO’s and Developers to ensure seamless project execution.

• Responsible for presenting design solutions to stakeholders and incorporating feedback.

• Collaborating with the CRO team to leverage insights from user research and A/B test results to refine features and improve usability.

• Collaborates with Brand/CPMO creative teams to ensure UI design aligns with brand identity while maintaining usability and platform best practices.

• Accountable for contributing to and maintaining the design system to ensure consistency across all digital platforms.

• Supporting in standardizing components and design patterns.

• Responsible for staying updated on emerging design trends and technologies to enhance user experience.

• Supporting developers by ensuring that designs are feasible and optimized for implementation.

• Supporting post-launch analysis to identify areas for improvement and recommend actionable solutions.

• Collaborating with the CRO team to continuously optimize designs based on A/B test outcomes.

Required skills & knowledge

• Proficiency in design tools like Figma, Sketch, and Adobe Creative Suite.

• Knowledge of prototyping tools (e.g., InVision, Axure).

• Strong understanding of UX principles, usability testing, and user research methodologies.

• Experience with responsive and mobile-first design.

• Basic understanding of HTML and CSS.

• Familiar with accessibility standards (e.g., WCAG).

• Experience in interpreting A/B test results and incorporating findings into designs.

• Excellent communication and presentation skills.

• Strong problem-solving and critical-thinking abilities.

What we offer

• An enthusiastic team of friendly, driven colleagues with love for our mission and brand;

• An inspirational, inclusive, fast-growing international work environment in which you can make a difference and develop yourself further;

• Access to OpenUp (wellness hub) - monthly wellbeing webinars, individual coaching and an Employee Assistance Program with free access to Mental Health Professionals for when times are tough;

• Holiday swap (you are free to exchange a public holiday for another day that is more important to you);

• Bicycle lease plan - a monthly contribution up to EUR 50 to support you in leasing a bicycle;

• Eligible to participate in Bugaboo’s bonus plan;

• Flexible and hybrid working and the opportunity to work from anywhere in the world 8 weeks of the year;

• A Bugaboo stroller when expecting a baby & Bugaboo friends & family of 20% discount;

• Day off on your Birthday & Day off for volunteering activities;

• 25 holiday days per calendar year and an additional day for every year of service (up to 5 years);

• Commuting reimbursement (Bugaboo refunds 100% of the public transport costs or 0,21 EUR per km travelling by car/bike/scooter-motor);

• Work from home allowance plus home-office set up budget;

• A solid pension plan, disability insurance and discount on your supplemental healthcare insurance.

Application process

If you’re considered a candidate for the role, our Talent Acquisition team will be in touch to continue the conversation. If we both get a positive vibe, you'll be invited for a first interview with the hiring manager. If that goes well, we'll move on to the second and potentially third interviews, to dive deeper into your connection with Bugaboo and what we can offer each other.

Ready to join the Bugaboo team? Apply now.